On December 9, under the witness of “Player N” and professional media, the first N Lounge of Hyundai Motor’s N brand in China started trial operation at Shanghai Tianma Circuit. As the first N Lounge started trial operation, the N Brand Esports Championship 2024 preseason finals also successfully concluded in the N Lounge of Shanghai Tianma Circuit. After fierce selection, 12 contestants from all over the country used racing simulators to drive the N brand's star model - Elantra N TCR racing car in the "Asseto Corsa" e-sports game to start the final competition. After three rounds of intense competition at the Shanghai International Circuit, Macau Guia Circuit, and Shanghai Tianma Circuit, in the end, under the witness of all the guests, player Chen Jiaqi performed steadily and won the championship. Player Kuang Yi and player Yin Zheng won the championship. Second runner-up and third runner-up. In the warm atmosphere at the scene, the "N players" felt the passion and focus of the e-sports players up close, immersed themselves in the strong e-sports atmosphere, and once again witnessed the excellent track genes displayed by the N brand Elantra N TCR racing car .
"China's first N Lounge of Hyundai Motor's N brand located at Shanghai Tianma Circuit opens trial operation"
At this event, Till Wartenberg, Vice President of Hyundai Motor’s N Brand and Motorsports Division, and Zhang Zhiha, Director of Hyundai Motor’s Driving Experience and Motorsports Division, successively delivered speeches on the stage, welcoming the “N players” and professional media who came to the scene. . Till Wartenberg, Vice President of Hyundai Motor's N Brand and Motorsports Division, said: "Since the launch of the new Elantra N at the Shanghai Auto Show in April this year, we have successfully fulfilled our commitment to the Chinese market. In August this year, the new Elantra N was launched in In less than 5 minutes, The First 200 units were sold out. In the past November, we successfully held the "China N Birthday Party" at the Shanghai F1 Circuit. The new Elantra N has been delivered to the first batch of owners.At the same time, I would like to proudly tell you that the N Lounge located at Shanghai Tianma Circuit will be officially opened early next year. This provides a platform for N brand fans who share a common passion to communicate with each other. As a fan-oriented brand, we will always put customers’ expectations and requirements first and strive to provide a better experience. I am sure that the N brand and all its fans will have a brighter future. And we promise to dig deeper and jointly build China's automotive culture, which will guide us to keep moving forward. ”
"Speech by Vice President Till Wartenberg, Head of Hyundai Motor's N Brand and Motorsports Division"
After learning about N Lounge, the 2024 preseason finals of the N Brand Esports Championship also officially kicked off. Twelve outstanding players from all over China have geared up and entered the racing simulator. They will drive the N brand Elantra N TCR racing car in the "Asseto Corsa" e-sports game for the final battle. Looking back at the past, Hyundai Motor's N brand held its first e-sports championship in May this year. The players worked hard and indomitable in the competition, which perfectly interpreted the competitive spirit. It also echoed the N brand's continuous participation in the world's top events and the courage to grind. Practice the challenging spirit of products and technologies.
"Contestants practice on the racing simulator before the 2024 preseason finals of the Hyundai Motor N Brand Esports Championship"
The atmosphere was warm, and with the exciting commentary and the roar of the engine of the Elantra N TCR racing car during the game, the N Brand Esports Championship 2024 preseason finals officially kicked off. The eyes of "Player N" and the professional media in the viewing area were focused on the giant screen of the live broadcast. The crowd's thunderous applause when the players made wonderful turns was mixed with the sighs of people when the players made mistakes and fell behind. The atmosphere on the scene continued to heat up. As if being in a real racing field, each Elantra N TCR Sometimes running neck and neck, sometimes competing anxiously, the first and second echelons gradually separated, performing thrilling competition and heart-tugging reversals.
The highly restored track scene in the game brings an immersive racing experience. Under the control of on-site players, the Elantra N TCR car perfectly interpreted its title of "cornering beast" in the three-round competition. Champion driver Chen Jiaqi drove this "cornering beast" to perform stably in the three rounds of competition and finished in first place. Especially in the second round of competition at the Guia Circuit in Macau, he started in 7th place and did not have an advantage at first. However, with his stable performance and excellent tactics, he seized the opportunity in the game and used the wake of the car in front to win. Gradually catch up to the top spot. Although in the subsequent competition, player Liu Donghyuk faced the backward situation and tried his best to catch up, but due to the strict defense of player Chen Jiaqi, he was unable to achieve a reversal. In the end, Chen Jiaqi successfully conquered the Macau Guia Circuit with first place. In the third round of the Shanghai Tianma Circuit, Chen Jiaqi performed smoothly and finished third. With the points advantage accumulated in three rounds, she won the championship steadily. In addition to player Chen Jiaqi, players such as Kuang Yi and Yin Zheng also contributed wonderful performances. The warm atmosphere confuses virtuality and reality. "Player N" can also feel the shocking aura of the real track from e-sports events. Hyundai Motor's N brand is also committed to using e-sports games to provide Chinese users with You can have the opportunity to deeply experience the N brand Elantra N TCR racing car without leaving home, and feel the unique driving pleasure that the N brand brings to users.
"Hyundai Motor N Brand Esports Championship 2024 Preseason Finals Award Ceremony"
It is particularly worth mentioning that as the star model of Hyundai Motor's N brand, the Elantra N TCR racing car not only shines in the "Asseto Corsa" e-sports game, but also outperforms in real events. The heroes have won many championships in top domestic and foreign competitions. After fierce competition in six races this year, Hyundai Motor's N brand relied on its wonderful performance in each race to successfully win the 2023 TCR China Driver's Cup Annual Championship, Car Model Cup Annual Championship and Club Cup Annual Championship. It even won the Drivers Cup annual championship in the 2023 TCR World Tour. Winning is not the end, and breakthroughs never stop. The N brand has polished its high-performance genes through continuous participation in the world's top events, and integrated the racing philosophy into every mass-produced model to bring the ultimate driving pleasure to more people. Multiple users.
"Hyundai Motor's N brand won the 2023 TCR China Series Racing Driver's Cup, Car Model Cup, and Club Cup annual championship"
Hyundai Motor's N brand Elantra N TCR race car, which has performed well in online e-sports events and offline top events, also came to the event. Also on display was the N brand's first mass-produced model introduced to China - The new Elantra N and the N brand’s first mass-produced high-performance electric vehicle, IONIQ 5 N. During the 2024 preseason finals of the N Brand Esports Championship, guests present also experienced the excellent high-performance genes brought by N Brand’s star products up close.
"Elantra N TCR racing car wins the 2023 TCR World Tour Drivers Cup annual championship"
The all-new Elantra N on display has been well received around the world and was officially launched in China at the just-concluded Guangzhou Auto Show. The new Elantra N is priced at 249,800 yuan; the new Elantra N with the Sport Package option including sports bucket seats and other configurations is priced at 263,800 yuan. The new Elantra N adopts the sales model of online ordering from the official website and offline door-to-door delivery. Users who want to know the driving pleasure of the new Elantra N can also go to the N brand cooperative experience store N Space+ to experience it. The first N Space+ in the country will be opened on December 12 Grandly opened in Guangzhou today, in the future, N brand will also open more various forms of experience stores such as N City Shanghai to meet the experience and service needs of "N players" and high-performance fans. In addition, on November 25th just past, Hyundai Motor's N brand invited The First 200 first batch of car owners and media teachers to celebrate the N brand's first birthday party in China - China N Birthday Party. It has opened a new milestone for the N brand in China.
"Hyundai Motor N brand invites The First 200 owners to celebrate China N Birthday Party"
In addition, the N brand's first mass-produced high-performance electric vehicle, IONIQ 5 N, on display at the site has just completed its China debut at this year's Guangzhou Auto Show and will be officially introduced to China next year. IONIQ 5 N not only opens a new blueprint for the future electrification of the N brand, but also provides driving enthusiasts with more extreme high-performance driving pleasure in the electrification era, setting a new benchmark for high-performance electric vehicles. It is particularly worth mentioning that on November 29, IONIQ 5 N won the TopGear Car of the Year Award, giving the N brand a good start in its future electrification journey.
"Hyundai Motor's N brand's first mass-produced high-performance electric vehicle, IONIQ 5 N, won the TopGear Car of the Year Award"
After the N Brand Esports Championship 2024 Preseason Finals Award Ceremony, Jang Ji-ha, Director of Hyundai Motor’s Driving Experience and Motorsports Department, also took the stage to deliver a speech. He said: “This is specially prepared for fans who love cars and N Brand car owners. The N Lounge experience space can provide everyone with N brand vehicle test drive services, experience e-sports simulators, and see and experience a variety of N brand peripheral products and high-performance accessories. Today we are holding the e-sports championship finals in N Lounge. and celebration parties. We will also hold more colorful activities here in the future. Please pay more attention and come more often! ”
"Speech by Jang Ji-ha, Director of Hyundai Motor's Driving Experience and Motorsports Department"
Hyundai Motor’s N brand continues to explore in the field of high-performance technology, bringing virtual e-sports and real-life eventsDouble outstanding performance. Although the finals have come to an end, the fun has not stopped yet. Next year, the N brand will not only introduce its first mass-produced high-performance electric vehicle IONIQ 5 N to China, but will also continue to hold test drive experience activities such as track days, driving training academies, and e-sports challenges, and continue to participate in the TCR China series It will also introduce the N brand's One Make Race to China to continue to develop and build China's high-performance automobile sports culture. In the future, the N brand will continue to adhere to the concept of "Never just drive (no fun, no driving)", bring more fun-filled driving experience activities, and strive to continue to provide Chinese users with the ultimate driving pleasure.
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